Design System

Welcome to the world of design systems, where creativity meets consistency. A design system is more than just a collection of colors, fonts, and components—it's a comprehensive guide that defines the visual and functional elements of a brand or product. Think of it as the blueprint for crafting a seamless and cohesive user experience. In this intricate tapestry of design, a well-crafted system ensures that every button click, every color choice, and every interaction feels not just intentional, but harmoniously connected. So, buckle up as we embark on a journey to unravel the magic and methodology behind design systems.

INTRODUCTION

Between 2018 and 2022, Aura underwent six rebrands. Unfortunately, throughout these transformations, there was a notable absence of an established design system, giving rise to challenges that extended beyond the design team. This lack of a cohesive framework had a far-reaching impact on collaboration across all departments. Developers encountered obstacles in translating design concepts into code due to the absence of standardized components and styles. This disconnect resulted in prolonged development cycles, amplifying the likelihood of inconsistencies and launch-related bugs and errors.

THE PROBLEM

MY ROLE:

Product Designer

THE TEAM:

2 Product Designers

TIMELINE:

Jul 2018 — Sep 2022

PRIMARY BUTTONS

SECONDARY BUTTONS

GHOST BUTTONS

ICON - BUTTONS

TOGGLES

FORMS

ICONS

AURA IDENTITY

AURA SOCIAL MEDIA MONITORING

AURA HELP CENTER

DESIGN SYSTEM