AURA IDENTITY

DESIGNED FOR PWA, MOBILE WEB, AND iOS MOBILE

In an era where the digital and physical realms are increasingly intertwined, safeguarding our identity, home title, and auto title has never been more critical. The protection of one's identity in the digital landscape is a paramount concern, guarding against the rising tide of cyber threats and identity theft. Simultaneously, securing the sanctity of home and auto titles is essential for preserving the ownership and integrity of these valuable assets. This unified effort to protect identity, home title, and auto title underscores the need for comprehensive vigilance and proactive measures in an ever-evolving landscape of online security challenges.

INTRODUCTION

In an age marked by digital interconnectedness and evolving security threats, safeguarding personal information has never been more critical. The Aura platform has been meticulously designed to serve as the vigilant guardian of your identity, home title, and auto title. Its primary mission is to keep a watchful eye over your crucial information, ensuring its integrity and security. Should any unauthorized changes or suspicious activities be detected within your identity, home title, or auto title records, Aura stands ready to spring into action. Aura Watchlist will promptly alert you to potential issues and provide clear, actionable steps to mediate and resolve any problems that may arise, thereby offering you peace of mind in the digital and physical realms.

OVERVIEW

MY ROLE:

Responsible for user research, wireframing, and prototyping.

THE TEAM:

2 Product Designers, 1 project manager, and 10+ developers.

TIMELINE:

July 2020 — Nov 2020

WHAT USERS ARE SAYING

“What makes identity protection daunting and painful?”

“How do users add additional vehicles?”

“What are the most important identity topics?”

In the vast landscape of online security and protection services, one notable observation stands out: the scarcity of comprehensive solutions that encompass identity, home, and auto title protection under a single, unified platform. While there is no shortage of cybersecurity products and home or auto insurance options individually, the convergence of these critical areas into a single, holistic offering remains surprisingly limited. The Aura Watchlist was designed to achieve precisely this goal. This innovative product streamlines your security requirements by integrating these three essential components into a single, elegantly designed interface allowing the customer to access all their information in one location.

IDENTIFYING THE PROBLEM

Discussions with leaders in the identity, real estate, and auto industries provided a comprehensive understanding of the requirements. These experts emphasized that the realms of homeownership and vehicle ownership are intertwined with an intricate web of documentation. Managing property deeds, auto title records, and personal information can prove to be a formidable challenge, particularly when these records accumulate over multiple years.

FINDINGS AND SOLUTIONS

The Identity Watchlist is a versatile tool designed to accommodate a wide array of personal information. This can encompass your name, social security number, date of birth, contact information, financial account details, and more. By adding this information, you ensure that every facet of your identity is under vigilant scrutiny.

The essence of the Identity Watchlist lies in its ability to serve as an early warning system. It continuously monitors the added information for any signs of unusual or suspicious activities. This proactive approach empowers you to detect potential threats before they escalate.

One of the most valuable features of the Identity Watchlist is its capacity to generate real-time alerts and notifications. If any unusual activity or potential breach is detected, you will receive immediate notification, allowing you to take swift action.

IDENTITY WATCHLIST

Owning a home is often the culmination of a lifelong dream and a significant financial investment. However, the security of homeownership extends beyond the physical property itself; it also encompasses the safeguarding of your home title. Home title protection is a crucial aspect of ensuring that you maintain rightful ownership of your property and that it remains free from disputes, fraudulent claims, or unexpected surprises.

Home Title Monitoring serves as a protective shield against any unauthorized modifications or transfers of your home title, a potential target for malicious actions. Should any alterations occur in your home title information, our system immediately generates alert notifications. In cases where these changes are unauthorized, you, as the customer, gain the capacity to collaborate with Aura's team of experts to rectify the situation promptly.

HOME TITLE MONITORING

Auto Title Monitoring functions in much the same way as Home Title Monitoring. When any details pertaining to your auto title undergo modifications, Aura's system activates notifications to promptly inform the customer of such alterations. If these changes are unauthorized, the customer is seamlessly directed to an Aura specialist, who can provide expert guidance on the necessary steps to resolve the issue effectively.

AUTO TITLE MONITORING

Milestones

Streamlined 3 products in one design

Simplified the process of adding Auto Titles

Implemented map location for home titles

Incorporated “watchlist” to monitor users’ personal info

AURA IDENTITY

AURA SOCIAL MEDIA MONITORING

AURA HELP CENTER

DESIGN SYSTEM

AMAZON WEB SERVICES

ILLUSTRATIONS